外貿(mào)函電專業(yè)英語

定　價：￥22.00

作　者：	王建培編著
出版社：	武漢大學出版社
叢編項：
標　簽：	大學專業(yè)英語教材

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ISBN：	9787307092440	出版時間：	2011-11-01	包裝：	平裝
開本：	16開	頁數(shù)：	192	字數(shù)：

內(nèi)容簡介

　　《21世紀高職高專專業(yè)英語系列教材：外貿(mào)函電專業(yè)英語》為外貿(mào)函電專業(yè)英語教材，目的在于培養(yǎng)和提高國際貿(mào)易專業(yè)學生的英語書面溝通能力?！?1世紀高職高專專業(yè)英語系列教材：外貿(mào)函電專業(yè)英語》按照進出口業(yè)務(wù)流程由導入、建立業(yè)務(wù)關(guān)系、合同磋商、合同主要條款和爭議處理等五個模塊組成。除導入模塊外，其他模塊根據(jù)需要都有相關(guān)的專業(yè)背景知識介紹、經(jīng)典信函分析、專業(yè)詞匯講解和寫作技巧總結(jié)。為加深學生對閱讀技巧的理解、提高閱讀強良和擴大專業(yè)畫瞪，增加了補充閱讀文章。每個模塊中還設(shè)計了針對日搦雖、形式多樣的練習。學生如筋肖化理解本書中精選的樣信、較好完成各部分練習，國際商務(wù)溝通能力—定會得到明顯提高。

作者簡介

暫缺《外貿(mào)函電專業(yè)英語》作者簡介

圖書目錄

Module One Introduction
1.1 The Structure and Forms of English BusinessLetters
    1.1.1 The Structure of English BusinessLetters
    1.1.2 The Forms of English BusinessLetters
    1.1.3 Envelope Addressing
1.2 Fundamentals in Writing
    1.2.1 Core Issues in Writing
    1.2.2 Principles of Business LetterWriting
1.3 Terms Concerning Commodity
    1.3.1 Quality
    1.3.2 Quantity
    1.3.3 Price
Exercises
Module Two Establishing Business Relations
2.1 Establishing Business Relations
    2.1.1 Specimen Letters
    2.1.2 Writing Tips
    2.1.3 Supplementary Reading
Exercises
2.2 Status Inquiry
    2.2.1 Specimen Letters
    2.2.2 Writing Tips
    2.2.3 Supplementary Reading
Exercises
Module Three Contract Negotiation
3.1 Inquiries & Replies
    3.1.1 Specimen Letters
    3.1.2 Writing Tips
    3.1.3 Supplementary Reading
Exercises
3.2 Offers, Counter-offers & Acceptance
    3.2.1 Specimen Letters
    3.2.2 Writing Tips
    3.2.3 Supplementary Reading
Exercises
3.3 Orders, SalesPurchase Confirmations &Contracts
    3.3.1 Orders
    3.3.2 SalesPurchase Confirmations
    3.3.3 Contracts
Module Four Contract Clauses
4.1 Packing
    4.1.1 Useful Expressions
    4.1.2 Specimen Letters
    4.1.3 Writing Tips
    4.1.4 Supplementary Reading
Exercises
4.2 Transport
    4.2.1 Useful Expressions
    4.2.2 Specimen Letters 8
    4.2.3 Writing Tips
    4.2.4 Supplementary Reading
Exercises
4.3 Insurance
    4.3.1 Useful Expressions
    4.3.2 Specimen Letters
    4.3.3 Writing Tips
    4.3.4 Supplementary Reading
Exercises
4.4 Payment
    4.4.1 Remittance
    4.4.2 Collection
    4.4.3 Letter of Credit
    4.4.4 Other Payment Issues
Exercises
Module Five Settlement of Trade Disputes
5.1 Specimen Letters
5.2 Writing Tips
5.3 Supplementary Reading
Exercises
Appendix I Key to Exercises
Appendix II Specimen Contracts
References